I really enjoyed the article, Social media? Get serious! Understanding the functional building blocks of social media by Kietzmann, Hermkens, and Silvestre (2011) because it did a great job breaking down the the fundamentals of what makes social media work. While "relationships" was only one category (2.5) to me, that seemed like it was the theme of all the categories. Each time they referenced the user connecting with other users, I heard relationships . So while I understand wanting to make the distinction for the purpose of the definitions in the article, I couldn't help but think "no matter how specific we break this down, or what category it gets called, it is all still a relationship." I guess that's why we call it social media. Reading about social media in such a broken down, fundamental way did lead me to think about how much power that we have as consumers. Especially when reading a slightly older that references platforms that...
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Showing posts from June, 2018
In learning about Web 2.0 concepts this week, I, of course, began to see Web 2.0 everywhere. I can see how meaningful the relationships can be when people, and for my work, students interact with one another and generate their own content on these Web 2.0 platforms. We love to see students engage with us and participate in career discussions. While working on a project today, I was reminded of Web 2.0 concepts although the project itself was not digital content. The task was to create a worksheet that outlined career-readiness competencies and examples. The worksheet would also have blank spaces where the students would be encouraged to write in things they have done to gain those competencies/skills ( generate content ) and space to brainstorm organizations or activities on campus where they could achieve those skills ( connect with others ). As we were working on this project, I was starting to notice similar concepts to Web 2.0 definitions. It made me wonder if we are d...
