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NACE, Career Readiness and Social Media

Those of you in higher education may be familiar with the National Association of Colleges and Employers (NACE), but here's a little bit about NACE directly from their website:
"Established in 1956, the National Association of Colleges and Employers (NACE) connects more than 8,100 college career services professionals at nearly 2,000 colleges and universities nationwide, more than 3,100 university relations and recruiting professionals, and the business affiliates that serve this community. NACE is the leading source of information on the employment of the college educated, and forecasts hiring and trends in the job market; tracks starting salaries, recruiting and hiring practices, and student attitudes and outcomes; and identifies best practices and benchmarks.
NACE provides its members with high-quality resources and research; networking and professional development opportunities; and standards, ethics, advocacy, and guidance on key issues."
NACE provides career development practitioners with best practices, resources, research and generally, lots of good information to help prepare students for employment. They also help prepare employers to practice ethical recruiting efforts at universities, stay knowledgeable of employments trends, and create partnerships. Over the past few months our work has been heavily influences by NACE's 8 Career Readiness Competencies. You can read more about all eight over on NACE's website, but one that is relevant to our class is digital technology. For NACE, someone who is competent in digital technology is someone who can "leverage existing digital technologies ethically and efficiently to solve problems, complete tasks, and accomplish goals. The individual demonstrates effective adaptability to new and emerging technologies." 
What this means for us as career development professionals is that we want to do our part to tackle the career readiness competencies that we have can have a direct impact on in order to prepare our graduates to be ready for employment upon graduation. Digital technology is one of those areas that we can incorporate into our realm. I've already blogged about LinkedIn and given some thoughts about Pinterest.  I'm now working on a new education Pinterest page, to curate ideas related to learning and development, you can check it out here. We're talking more this week about Produsage and implementing these tools for learning in the classroom. NACE has given career practitioners guidelines saying these skills are important for students to have, based off feedback from employers saying these are skills they want new hires to have.  As we continue to think of new ways to implement technology in the classroom I came across these social media guidelines from NACE. Some examples are things we've covered, but there is some information that I found helpful, such as a focus for students on building their professional brand, connecting to their network and being purposeful in what they post. These are additional ways to use social media with students for career development.


Reference:
http://www.naceweb.org/ 
*NACE has a great website full of many downloadable resources for anyone interested in career development

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